Online MBA in Marketing

Master of Business Administration - Marketing

If you enjoy using critical and creative thinking to develop effective, innovative marketing plans, consider CTU’s Master of Business Administration with a Marketing concentration. According to the Bureau of Labor Statistics, marketing employment opportunities are projected to grow faster than average1 as they are considered to be an essential part of organizations.2

Explore marketing strategies for international, multinational, and global markets. This program provides students the opportunity to develop an in-depth understanding of marketing research, international marketing, e-marketing, and customer relationship management skills—in addition to the core MBA skills. In this concentration, you will have the opportunity to develop relevant knowledge of marketing research methods, digital marketing and international marketing. You also have the opportunity to participate in a capstone course in which your team will run and lead a $100 million business in a safe, simulated environment.

The MBA in Marketing:

  • Is programmatically accredited by ACBSP
  • Has courses that integrate intellipath®, our proprietary learning application, which you can use to customize coursework to suit your knowledge level
  • For the fourth year in a row, CTU’s online Master of Business Administration degree programs are ranked among the Best Online MBA Programs by U.S. News and World Report*
  • Can be completed in as little as 12 months3

CTU aims to make it easy to manage your education with your smartphone or tablet anytime, anywhere with CTU Mobile. Our online and mobile-friendly classes begin every 8 weeks and run 5½ weeks long.

* Several CTU programs are ranked among U.S. News & World Report’s 2019 best online programs list.
Relevant Institutional/Programmatic Accreditation
CTU is institutionally accredited by the Higher Learning Commission www.hlcommission.org
This business degree program at CTU is accredited by the Accreditation Council for Business Schools and Programs (ACBSP)

CLASSES START

  • October 01, 2019
  • November 12, 2019
  • January 07, 2020

TOTAL CREDITS

48

PROGRAM AVAILABILITY

  • Online
  • Aurora (Denver Area)

Online MBA in Marketing Program Details

  • Degree Requirements

    Courses: Core
    Course Title Course Description Credit Hours
    ACCT614 Applied Managerial Accounting 4
    ECON616 Applied Managerial Economics 4
    MGMT690 Strategic Management in Dynamic Environments 4
    FINC615 Applied Managerial Finance 4
    INTD670 Leadership and Ethical Decision-Making 4
    MGMT600 Applied Managerial Decision-Making 4
    HRMT620 Strategic Human Capital Management 4
    MKTG630 Applied Managerial Marketing 4
    Total Credit Hours: 32
    Courses: Concentration
    Course Title Course Description Credit Hours
    MKTG618 Marketing Research Methods 4
    MKTG628 Marketing in the Digital Age 4
    MKTG638 International Marketing 4
    MGMT655 Management Capstone 4
    Total Credit Hours: 16

    Total Credit Hours: 48

  • Related Degrees

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Program details are provided after the form.

Classes start October 1, 2019!

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1. Bureau of Labor Statistics, https://www.bls.gov/ooh/management/advertising-promotions-and-marketing-managers.htmvisited April 10, 2018
2. Bureau of Labor Statistics https://www.bls.gov/ooh/management/advertising-promotions-and-marketing-managers.htm#tab-6 visited April 17, 2018
3. As a master’s degree program, this program is designed as an 18-month program; however; many factors will impact your time to completion, including course loads, proficiency and/or transfer credits and breaks. Students who take 1-2 classes per session, may complete the program in as little as 12 months.