Online Data Analytics Degree
Bachelor of Science in Business Administration - Data Analytics
Explore data analytics and the business environment in Colorado Technical University’s Bachelor of Science degree in Business Administration - Data Analytics concentration.
This program explores how data analysis is used to make informed business decisions. It’s designed to help you become familiar with data analytics, communicate data findings and incorporate managerial skills in an organizational environment. This program focuses on how to classify data and how to apply data analysis to organizational decisions relating to opportunities and risks. It is not intended as an information technology or computer science program.
The BSBA in Data Analytics:
- Has CTU Fast Track™ exams available, a series of mini modules designed to test your knowledge of key course objectives, offering the opportunity to earn college credit for what you already know
- Is accredited by the Accreditation Council for Business Schools and Programs (ACBSP)
- Is ranked among the Best Online Bachelor’s Programs by U.S. News & World Report for the ninth year in a row*
At CTU, students come first. Our flexible online course schedule helps you to build a class schedule around your schedule. And with grants and scholarships available for those who qualify, a degree from CTU can be both achievable and affordable. Learn more below or fill out the form to speak with an admissions advisor.
* CTU programs are ranked among U.S. News & World Report’s 2023 Best Online Programs.

Relevant Institutional/Programmatic Accreditation
CTU is institutionally accredited by the Higher Learning Commission www.hlcommission.org
This business degree program at CTU is accredited by the Accreditation Council for Business Schools and Programs (ACBSP)
CLASSES START
- October 03, 2023
- November 14, 2023
- January 02, 2024
TOTAL CREDITS
PROGRAM AVAILABILITY
- Online
Online Data Analytics Program Details
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Program Overview
Effective July 2, 2019, this program is no longer available for future enrollments at the Colorado Springs and Aurora Campuses.
The Bachelor of Science in Business Administration with a concentration in Data Analytics (BSBA-DA) is a 180-credit hour program that is offered online and at the Colorado campuses. It consists of 66 general education credits, 86 credit hours devoted to the business administration core, and 28 credit hours in the data analytics concentration.
This program is designed to help students become familiar with data analytics and ways to incorporate managerial skills in an organization as it relates to business strategy and a data mining platform. The content is designed to provide students with the understanding of how data collection occurs and can be used toward informed business decisions. The program focuses on helping students develop knowledge of how to classify data and see how data analysis applies to organizational decisions to predict future opportunities and risks.
This program does not lead to additional licensure or certification. As such, CTU has made no determination regarding prerequisites for licensure or certification in any state or jurisdiction.
The mission of the College of Business and Management is to offer professional market-driven business degrees that build business competencies transferrable to all industries. The College of Business and Management accomplishes this mission by offering curriculum that aligns to industry standards, remains relevant, and builds practical skills applicable to the competitive global business environment.
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Degree Requirements
Courses: General Education
CreditsCourse Title Course Description Credit Hours COMS105 Interpersonal Communications 4.5 or COMS203 Speech Communications 4.5 ECON210 Principles of Macroeconomics 4.5 ECON212 Principles of Microeconomics 4.5 ENGL104 Introductory Written Communication 4.5 ENGL105 Professional Written Communications 4.5 GOVT201 American Government and Public Affairs 4.5 or HIST101 Modern American History: 1950 to the 21st Century 4.5 MATH102 Introduction to College Math 4.5 MATH106 Algebra for Business 4.5 MATH301 Data Driven Statistics 4.5 MATH451 Data Driven Decision Making 4.5 PHIL101 Introduction to Ethics 4.5 or HUMN250 World Values and Cultures 4.5 SCI101 Introduction to the Sciences 4.5 SCI103 Science and Technology- Laboratory Course 1.5 SCI201 Environmental Science and Sustainability 4.5 SCI203 Environmental Science and Sustainability - Laboratory Course 1.5 UNIV104 Academic and Career Success 4.5 or HUMNELE Humanities Elective 4.5 Total Credit Hours: 66 Courses: Core
CreditsCourse Title Course Description Credit Hours ACCT201 Accounting I 4 BADM440 Research Design Methods and Applications 4 BUS270 Business Ethics and Leadership 4 FIN205 Finance Literacy in Today’s World 4 FINC225 Financial Statement Analysis 4 HRMT215 Management of Human Resources 4 HRMT440 Managing Organizational Change 4 IT254 Spreadsheet Applications 4 MGM255 Management Fundamentals 4 MGM316 International Business Communications 4 MGM335 Organizational Behavior Principles 4 MGM355 International Business Practices 4 MGM365 The Legal and Ethical Environment of Business 4 MGMT235 Business Law I 4 MGMT345 Operations Management 4 MGMT455 Business Policies and Strategies 4 MGMT495 Business Capstone 4 MKTG225 Introduction to Marketing 4 MPM210 Introduction to Project Management 6 SCM210 Introduction to Logistics/Supply Chain Management 4 UNIV201 Career Planning and Management 4 or MGMT115 Introductory Business Practices 4 Total Credit Hours: 86 Courses: Data Analytics Concentration
CreditsCourse Title Course Description Credit Hours BADA200 Foundations of Data Management in Information Systems 4 BADA320 Introduction to Data Analytics for Business 4 BADA400 Business Analytics and Big Data 4 BADA430 Data Mining for Results 4 BHVS320 Analytical Reasoning and Presentation of Data 4 Select a 300 or 400 level Business or CSIT course from the approved elective option list Select a 300 or 400 level Business or CSIT course from the approved elective option list Total Credit Hours: 28 Courses- Elective Options
CreditsCourse Title Course Description Credit Hours DMKT300 Introduction to Internet-Based Business Strategies 4 DMKT315 Data Analytics for Digital Marketing 4 FINC410 Corporate Finance 4 FINC420 International Finance 4 HCM330 Healthcare Statistics and Research 4 IT375 IT Management Strategy 4 IT416 Business Knowledge Systems 4 IT476 Quantitative Data Analysis 4 SCM310 Material and Inventory Management 4 Total Credit Hours: 180
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Accreditations and Alignments
This program is accredited by the Accreditation Council for Business Schools and Programs (ACBSP). -
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Next Steps
Program details are provided lower on the page.
Classes start October 3, 2023 *
*Start dates may vary by program and location.
FAQs
CTU’s Bachelor of Science in Business Administration (BSBA) in Data Analytics Degree Program is designed to provide knowledge, skills, and abilities relevant for pursuing potential opportunities in the workforce. This business degree program emphasizes how data analysis is used to make informed business decisions and is designed to help students become familiar with data analytics, communicate data findings, and incorporate managerial skills in an organizational environment. This program also focuses on how to classify data and how to apply data analysis to organizational decisions relating to opportunities and risks.
As you work to complete your BSBA in Data Analytics, you will be immersed in courses where you will study these topics and much more: identifying patterns in data; how big data
applied to business analysis; and the influence of new data sources in shifting the role of analytics.
Courses for the BSBA in Data Analytics start online approximately every five weeks. Completion of the CTU admissions process will depend on how quickly you complete the steps in the CTU online application process. You may complete the application process over the phone with an advisor or you may go online. Once you’ve completed the online application, you may hear from an advisor within the following 24 hours to discuss the next steps toward starting your degree program.
The BSBA in Data Analytics degree program consists of 180 credits. You may be eligible for transfer credit, which is evaluated on an individual basis. Not all credits are eligible to transfer. CTU Fast Track™ exams offer the opportunity to earn college credit for what you already know—allowing you to complete a degree up to 30% faster.1
1 The ability to reduce time in school and/or reduce tuition towards the full cost of a degree program depends on the number of CTU Fast Track™ exams successfully passed. Fast Track program credits are non-transferable. Not all programs are eligible for possible 30% reduction in time and money. Courses eligible are subject to change. Students should not rely on potential Fast Track savings or eligibility when making an enrollment decision.
As you study topics in business and data analytics that are always being evaluated and updated to reflect industry-relevant trends, you will experience a curriculum through classroom learning and hands-on experience that aligns to industry standards and helps you work to develop skills that are applicable to the competitive global business environment.
The BSBA in Data Analytics degree program at CTU is accredited by the Accreditation Council for Business Schools and Programs (ACBSP).