Online MBA in Healthcare Management

During this course the student will study the practical aspects of both micro- and macroeconomics and how they are applied to the managerial environment. The students investigate the role of economic principles in management analysis and decision making: the study of demand, cost, and supply concepts from a business viewpoint; and the application of national income measures to strategic planning and the future.

This course emphasizes healthcare management decision making by utilizing healthcare accounting and finance concepts. The following subjects are addressed in the course: financial reports and metrics, financial analysis and planning, financial forecasting, financial markets, financial leverage, working capital management, capital budgeting processes, cost of capital and long term financing. The student will have the opportunity to apply these concepts by completing a financial strategy report and accomplishing a research report summarizing an application of financial analysis from either the academic or professional literature.

This course will review and analyze first, leadership versus managerial theory, second, examine societal expectations for ethical behavior, and finally how regulatory scrutiny affects both leaders and managers in a healthcare organizational setting. This course will differentiate among decision problems and ethical decision-making processes in the healthcare setting. Students will also have the opportunity to examine a variety of complex ethical issues confronting healthcare industry professionals as they work with various stakeholders of a healthcare organization.

Human capital management creates a paradigm to strategically look at people as the most valuable asset. This course provides a framework for students to integrate human capital management as part of the overall business strategy. By understanding, evaluating and integrating the human capital management model, the student will also be able to apply these approaches both domestically and globally.

Students will master analytical and integrative tools to perform in-depth analyses of industries, firms, and competitors. Course material includes methods to predict competitive behavior and develop and implement strategic plans to achieve and sustain a competitive profile in the emerging global marketplace.

This course emphasizes the application of marketing concepts, tools and decision-making processes middle managers use in developing marketing plans, programs and strategies. Within the marketing strategy framework, it also examines market analysis and measurement, profitability and productivity analysis, product development, promotion and pricing strategies, the logistics systems approach and the marketing plan. The student will apply the knowledge learned by structuring and presenting to the class a practical strategic marketing plan.

This course studies healthcare systems and the delivery of healthcare. In addition, factors such as access, population health and health policies will be examined to assess their influence on healthcare systems.

The Healthcare Management Capstone uses the functional skills students have developed in previous core and concentration courses in this program – including healthcare, business management, and business administration - to complete an in-depth project. The course requires the student to perform comprehensive research, analysis, and study on either a desired area of interest or a major business problem or issue that impacts the student’s own company or organization. The student will utilize research methodologies to prepare a formal research report.