Online BSBA – Artificial Intelligence Degree
Bachelor of Science in Business Administration – AI
The Bachelor of Science in Business Administration with a concentration in Applied Artificial Intelligence in Business (BSBA-AI) explores how AI concepts intersect with business strategy, operations, and decision-making. This program introduces students to generative AI, business analytics, and human-centered AI practices, and may help build familiarity with tools and approaches commonly applied in business contexts. Coursework covers AI foundations, prompt engineering, data analysis, and ethical considerations, along with core business principles. Offered online and at the Colorado Springs Campus, this AI degree provides a pathway to integrate technology-informed thinking into management, strategy, and problem-solving in organizational settings.
180
Program Credits
5 Weeks
Course Length
Online Colorado Springs
Location
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Program Overview
The Bachelor of Science in Business Administration – Applied Artificial Intelligence in Business (BSBA-AI) is a 180-credit hour program that is offered online and at the Colorado Springs Campus. It consists of 66 general education credits, 86 credit hours devoted to the business administration core, and 28 credit hours dedicated to the AI concentration.
This program is designed to help students become familiar with artificial intelligence and ways to incorporate managerial skills in an organization as it relates to business strategy, creativity, and optimization. The content is designed to provide students with the understanding of how AI can be used toward informed business decisions. The program focuses on artificial intelligence skills and how they apply to various business disciplines.
This program does not lead to additional licensure or certification. As such, CTU has made no determination regarding prerequisites for licensure or certification in any state or jurisdiction.
The mission of the College of Business and Management is to offer professional market-driven business degrees that build business competencies transferrable to all industries. The College of Business and Management accomplishes this mission by offering curriculum that aligns to industry standards, remains relevant, and builds practical skills applicable to the competitive global business environment.
For the 9th consecutive year, CTU's Online Bachelor's degree programs are ranked among the Best Online by U.S. News & World Report.*
* CTU programs are ranked among U.S. News & World Report’s 2023 Best Online Programs.
This program is accredited by the Accreditation Council for Business Schools and Programs (ACBSP).
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Courses
| Courses: General Education | Credits | |
|---|---|---|
| COMS105 | Interpersonal Communications | 4.5 |
| ECON210 | Principles of Macroeconomics | 4.5 |
| ECON212 | Principles of Microeconomics | 4.5 |
| ENGL104 | Introductory Written Communication | 4.5 |
| ENGL105 | Professional Written Communications | 4.5 |
| GOVT201 | American Government and Public Affairs | 4.5 |
| or | ||
| HIST120 | Intro to American History: 1950 to the Present | 4.5 |
| MATH102 | Introduction to College Math | 4.5 |
| MATH106 | Algebra for Business | 4.5 |
| MATH315 | Statistical Methods and Applications | 4.5 |
| MATH452 | Mathematical Modeling for Business | 4.5 |
| PHIL101 | Introduction to Ethics | 4.5 |
| or | ||
| HUMN250 | World Values and Cultures | 4.5 |
| SCI101 | Introduction to the Sciences | 4.5 |
| SCI103 | Science and Technology- Laboratory Course | 1.5 |
| SCI201 | Environmental Science and Sustainability | 4.5 |
| SCI203 | Environmental Science and Sustainability - Laboratory Course | 1.5 |
| UNIV104 | Academic and Career Success | 4.5 |
| or | ||
| HUMNELE | Humanities Elective | 4.5 |
| Total Credit Hours: | 66 | |
| Courses: Core | Credits | |
|---|---|---|
| ACCT201 | Accounting I | 4 |
| ACCT202 | Accounting II | 4 |
| BADM440 | Research Design Methods and Applications | 4 |
| BUS115 | Introduction to Business | 4 |
| BUS270 | Business Ethics and Leadership | 4 |
| BUS330 | Introduction to Business Analytics | 4 |
| FINC226 | Introduction to Personal and Corporate Finance | 4 |
| HRMT215 | Management of Human Resources | 4 |
| HRMT440 | Managing Organizational Change | 4 |
| IT254 | Spreadsheet Applications | 4 |
| MGM335 | Organizational Behavior Principles | 4 |
| MGM357 | International Business Practices | 4 |
| MGMT345 | Operations Management | 4 |
| MGMT256 | Management Fundamentals | 4 |
| MGMT237 | Introduction to Business Law | 4 |
| MGMT457 | Business Policies and Strategies | 4 |
| MGMT498 | Capstone: Bachelor of Science in Business Administration | 4 |
| MKTG225 | Introduction to Marketing | 4 |
| PJM200 | Fundamentals of Project Management | 6 |
| SCM215 | Concepts in Logistics/Supply Chain Management | 4 |
| UNIV201 | Career Planning and Management | 4 |
| Total Credit Hours: | 86 | |
| Courses Applied Artificial Intelligence in Business Concentration | Credits | |
|---|---|---|
| AI350 | Foundations of Generative AI and LLMs for Business Innovation | 4 |
| AI355 | Prompt Engineering for Insight, Diagnosis and Innovation | 4 |
| AI360 | Applying GAI/LLM to Transform Business Functions | 4 |
| BADA425 | Business Analytics and Big Data | 4 |
| BAI300 | Artificial Intelligence, Business, and Society | 4 |
| BAI357 | Legal and Ethical Implications of AI | 4 |
| BAI427 | Design Thinking and Human-Centered AI for Business | 4 |
| Total Credit Hours: | 28 | |
Total Credit Hours: 180
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Learning Outcomes
BSBA Program Learning Outcomes
- Demonstrate the application of fundamental business principles in diverse business situations.
- Investigate the cultural differences that exist within the global workplace.
- Compose organizational business decisions through data analytical problem solving.
- Determine ethical principles used in business decision-making.
- Interpret the impact of organizational change from a business perspective.
BSBA-Applied Artificial Intelligence in Business Concentration Learning Outcomes
- Apply AI concepts to enhance business operations.
Faculty
Catherine McBride, DBA
Executive Program DirectorDr. Catherine McBride has been at CTU since January 2021, serving as an Executive Program Director for the College of Business and Management. Catherine has been in higher education for 22 years, with 18 years of online education experience across a variety of institutions in varying capacities but always serving non-traditional learners.
Dr. David Gliddon
Executive Program DirectorDr. Gliddon is an Executive Program Director in the College of Business and Management. In previous roles at CTU, he was a Program Chair and Lead Faculty. He has taught over 20 courses in the undergraduate, MBA, and doctoral programs. He has provided service to the university on a number of committees and special projects.
For more faculty profiles please visit our Leadership and Faculty page.
For more information visit the College of Business and Management.
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FAQs
The BSBA-AI is a Bachelor of Science in Business Administration degree with a concentration in Applied Artificial Intelligence in Business. It introduces AI concepts alongside core business courses and is designed to help students explore how AI technologies can inform business decision-making.
The concentration covers topics such as foundations of generative AI and LLMs, prompt engineering, AI applications in business functions, business analytics, design thinking, and the legal and ethical implications of AI.
Students complete 86 credit hours in the business administration core, 66 general education credits, and 28 credit hours in the AI concentration, allowing for integration of AI-focused coursework with traditional business studies.
No prior technical or AI experience is required, though students should be prepared to engage with data analysis, quantitative reasoning, and AI-related concepts as part of the concentration.
The BSBA-AI program is available fully online and on-site at the Colorado Springs Campus.
The Artificial Intelligence concentration introduces concepts and tools designed to help students explore how AI can support business strategy, creativity, and optimization. Students can work to gain familiarity with methods used to analyze data, enhance processes, and integrate AI-informed thinking into organizational strategies.
Students may work to build familiarity with AI concepts, business analytics, generative AI tools, and ethical and legal considerations related to technology in business contexts.
Yes, this program is accredited by the Accreditation Council for Business Schools and Programs (ACBSP). ACBSP accreditation certifies that the teaching and learning processes within the business degree programs meet the rigorous educational standards established by ACBSP.
What Students Are Saying About Their CTU Experience
CTU’s curriculum emphasizes analyzing situations from multiple perspectives and applying strategic solutions, which will help me navigate real-world challenges effectively.
Tarsha M. 2025 Graduate, Bachelor of Science in Business Administration
[CTU] made the balance between work, home life, and school very easy to manage.
Zachary J. 2025 Graduate, Bachelor of Science in Business Administration
I have gained a broader perspective and learned invaluable lessons from my instructors and peers in my courses at CTU. I am genuinely grateful for this experience.
Chiquita S. 2025 Graduate, Bachelor of Science in Business Administration
